Every day we provide millions of women with joy and beauty – their healthy and glossy hair is our goal and pride. We take care of the development of this line of products with diligence, and that is why JOANNA Laboratory, together with American scientists, has developed a unique technology of mixing dyes and active ingredients in order to protect your hair and scalp.
Strong irritants, such as ammonia and p-phenylenediamine (PPD), have been eliminated from the Naturia organic hair dyes. The formulas contain chemicals of the lowest effective concentration in order to minimize the risk of the hair fiber damage and irritation.
The application research has proven that hair coloring using the NATURIA organic hair dyes makes hair more moisturized, nourished, and exceptionally glossy. The formula, enriched with organic argan oil, protects your hair and scalp during the color treatment.

NATURIA organic hair dye provides:
• Hair and scalp protection
• Long-lasting colors
• Perfect covering of gray hair

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